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Big "I" Marketing Summit 2025


The BEST collaborative marketing summit for Big "I" state marketing leaders is coming to Savannah, GA!


Agenda

Wednesday 1/7

Andaz Savannah, 14 Barnard St., Savannah, GA 31401

5:00 PM  |  Cocktail Reception
Check in, then meet up your work BFFs in our private hotel space.

6:00 PM  |  Dinner on Your Own (or with someone you just met)


Thursday 1/8

Andaz Savannah, 14 Barnard St., Savannah, GA 31401

8:30 AM  |  Breakfast

9:00 AM  |  Welcome & Ice Breaker/Introductions with Julie Furst

9:45 AM   |  Canva Hacks with Kassie Meiler

10:45 AM  |  Break

11:00 AM  |  Marketing for Membership (Drip Campaigns, Agency Visits, etc.) with Agata Wlodarczyk & Rena Todd

12:00 PM  |  Lunch & IA Presentation (last 10 minutes of lunch)

1:00 PM  |  Event Roundtables (Big/Small Conferences, YAC, Women's Summit, etc.) with Committee Members as Table Hosts

2:00 PM  |  Two Tracks Workshop: HubSpot Marketing & Kassie's Breakout (Video, Social, Website)

3:00 PM  |  Break

3:15 PM  |  No Bad Questions Panel Moderated by Julie Furst

4:15 PM  |  Wrap-Up

6:30 PM  |  OPTIONAL: Dinner & Group Outing
Hop aboard a trolley and get a taste (literally) of Savannah's best food and drinks! Enjoy a relaxing ride around Savannah with stops along the way for a drink/appetizer, entree, and dessert from different locations.


Friday 1/9

Andaz Savannah, 14 Barnard St., Savannah, GA 31401

8:30 AM  |  Breakfast

9:00 AM  |  Keynote with Eric Bailey

Eric BaileyEric M. Bailey is the bestselling author of The Cure for Stupidity: Using Brain Science to Explain Irrational Behavior and President of Bailey Strategic Innovation Group, one of the fastest-growing human communication consulting firms in the United States. Eric has a diverse set of experiences that includes helping NFL All-Pro Larry Fitzgerald pet a rhinoceros, doing barrel rolls in an F-16, and chatting with LL Cool J on the campus of Harvard University.

Eric is the creator of the Principles of Human Understanding™, a leadership and communication methodology based in brain science and psychology. Eric’s unique style blends fact and emotion and finds ways to appeal to the analytical thinkers, the emotional feelers, and everyone in between. Eric has a unique ability to communicate seemingly complex concepts in practical, easy-to-comprehend ways, aiding in self-awareness and knowledge retention.

Eric has been featured on CNN, Huffington Post, Forbes, the Like a Real Boss Podcast and has helped leaders and teams across the world see common problems from new and different perspectives. Eric works with Google Inc, the US Air Force, Los Angeles County, the City of St. Louis, MO, Phoenix Police Department and many more. Eric also runs a YouTube series of 2-minute executive lessons called The Walking Meeting.

Eric has a Master’s degree in Leadership and Organizational Development from Saint Louis University and is a lifetime learner of human and organizational behavior. When not working or researching, you can find Eric and his wife Jamie racing on their road bikes, being cheered on by their three children.

10:00 AM  |  Post Keynote Debrief Discussion & Break

10:45 AM  |  Evergreen Content with Jason Furst (including a 15-minute break)

11:30 PM  |  Sponsor Speed Dating

12:00 PM  |  Lunch

1:00 PM  |  Video Tips & Tricks

1:45 PM  |  Break

2:00 PM  |  Mega Roundtable
Breakout sessions for shared interest groups discussing topics like everything but email, email marketing, analytics, other ideas.

3:30 PM  |  Final Wrap-Up (ending around 4:15 PM)

6:00 PM  |  Informal Small Group Meet-Up for Dinner

Tickets
(AKA Best Deal Ever)

Includes light breakfast and lunch Thursday and Friday.

Group dinner experience is an add on. We are only charging a portion of the cost thanks to a sponsor.

State Marketing Team Member 
WITH Group Dinner: $325
WITHOUT Group Dinner: $275

Buy Tickets


Industry Partner (with approval)
WITH Group Dinner: $395
WITHOUT Group Dinner: $350

Buy Tickets



Hotel

Andaz Savannah
14 Barnard St., Savannah, GA 31401

Parking

The hotel is about a 25-minute drive from the Savannah/Hilton Head International Airport. For folks driving in, please use the Whitaker Street Garage. There is a daily fee of $24 for self-service parking, and $49 for valet.

Pricing

There is a special rate of $169 plus tax for the nights of Wednesday 1/7, Thursday 1/8, and Friday 1/9. The hotel will honor this special pricing three days prior and three days post if you want to extend your stay.

Terrance View King
+$30/night
Terrance View Queen
+$30/night
Ellis Square King
+$30/night
Andaz Loft
+45/night
Andaz Deluxe Loft
+$55/night
Andaz Suite
+$65/night
Andaz Deluxe Suite
+$85/night
Ellis Square Suite
+$70/night

All rooms are subject to availability.
*Please note the destination fee has been waived.

Reserve a Room

You can also call 1-800-233-1234 and use the code G-BIMS to secure the special rate.


Cutoff date to book is by

11:59 PM on December 15th.



Need Help?

Contact a Summit Committee Member 

 Susie Bonner (IIABA) | susan.bonner@iiaba.net
Julie Furst (New York & Connecticut) | jfurst@biginy.org
Kathleen O'Regan (Louisiana) | koregan@iiabl.com
Rena Todd (IIANC) | rtodd@iianc.com
 Agata Wlodarczyk (FAIA) | agataw@faia.com

For any logistical questions, please contact Allison Just at ajust@biginy.org.


Sponsors make things possible!

BIG thanks to these great supporters:

InsurAcademy | Lead Sponsor

Catalyit | Keynote Speaker Sponsor

AgencyFocus | Welcome Cocktails Sponsor

ePayPolicy | Lunch Sponsor

Market Retrievers


Know someone who wants to be in front of 40-50 marketers? Send them our way!